Q&A with Ed Hand

1. Please share a bit about your background

I’ve spent the last two decades in enterprise software sales, where I’ve had the privilege of building and leading high-performance sales and marketing teams. My career has taken me from established, large-scale organizations to dynamic, ground-zero startups. Throughout this journey, I’ve successfully brought together all facets of Go-To-Market strategies under a cohesive team structure. My expertise lies in navigating complex ecosystems such as ServiceNow and Snowflake, where I’ve developed comprehensive market strategies that drive growth and success. I’ve consistently focused on aligning sales initiatives with broader business goals, ensuring sustainable revenue streams and long-term customer relationships.

2. What motivated you to join ALTR?

Several factors influenced my decision to join ALTR. First and foremost, I was thoroughly impressed by the ALTR team. Their deep understanding of current data security challenges and their forward-thinking approach to simplifying and scaling data security stood out to me. Additionally, the opportunity to be at the forefront of the cloud data revolution is incredibly exciting. As businesses increasingly migrate their critical data to the cloud, they adopt advanced technologies like machine learning and artificial intelligence to gain competitive advantages. ALTR's dedication to helping clients balance this technological innovation with robust cloud data security makes it an inspiring endeavour to be part of.

3. What is your vision for ALTR, and how do you see the company evolving under your leadership?

My vision for ALTR is to establish us as the de facto standard for cloud data security. This involves offering a robust, rock-solid platform and leading the industry with unmatched security expertise. Under my leadership, I aim to drive the company past critical growth milestones typical for a thriving SaaS enterprise. This includes expanding our market reach, continuously innovating our product offerings, and maintaining a relentless focus on customer satisfaction. I foresee ALTR evolving into a cornerstone of data security, trusted by organizations worldwide to protect their most valuable asset: their data.

4. How have you seen the data security and governance landscape change throughout your career, and where do you think it is headed in the next five years?

Over the years, data security and governance have undergone significant transformations. The landscape has evolved from simple perimeter defenses to sophisticated, multi-layered security strategies. Despite these advancements, cybercriminals continue to outpace many enterprises due to the high stakes involved. The fundamental principles of data security – knowing where your data is, who has access to it, and ensuring its protection – remain unchanged. However, in the next five years, the challenge will lie in meeting these requirements at the scale and speed of the cloud.

5. From your perspective, what makes ALTR the best solution for organizations looking to enhance their data security and governance practices?

Building a successful software company hinges on four key pillars:

Product: It all starts with having a viable and innovative product that addresses real market needs. ALTR excels here with its scalable data security solutions tailored for the cloud era.

Market: Identifying and targeting an addressable market is crucial. The demand for robust data security and governance solutions grows exponentially as more businesses move to the cloud.

Defense: Defending your market position against competitors is essential. ALTR’s advanced technology, coupled with its deep industry expertise, provides a formidable defense.

Team: The most critical element is having a team that can build and execute together effectively. At ALTR, we have a dedicated, talented team committed to our mission of simplifying data security and data access governance.

These pillars make ALTR an exceptional solution for organizations seeking to enhance their data security and governance and make it an attractive place for top talent in the industry. By joining ALTR, professionals can work on the frontlines of data security innovation, contributing to solutions that make a real difference in today’s digital landscape.

‍

Connect with Ed on LinkedIn

‍