“Organizations will implement data governance and security measures earlier in the data journey, to the left of a cloud data warehouse, which will not only protect sensitive information, but will also improve the overall quality of the data collected,” Beecham says. “With the increasing number of regulations regarding data privacy and security, companies that prioritize data governance and security early on will be better equipped to comply with these regulations. In 2024, expect to see a surge of companies prioritizing shift left data governance and security – allowing them to initiate strong data access governance and data security capabilities available on cloud data warehouses and lake houses and extending them back to the data as it leaves source systems.”